Marketing efforts help iconic German restaurant re-open before Oktoberfest during the pandemic.
The Challenge
Reopen the iconic German restaurant that had been given hero status in Mt. Angel, Oregon for more than a decade before closing its doors in 2019.
Our Solution
Embracing the cultural heritage behind the Glockenspiel, we updated their historical logo and created ways to engage with the local community through a Stein Club, themed children’s menus, and an active social media presence.