Filling up a local water store with some personality.
From the outside, H2O-To-Go looks like your average water store. They’re located in average strip-mall, with an average flow of customers, and friendly faces behind the counter. However, the owner and his employees are far from average. They asked us to bring their personality to the brand, and start filling up the feed with fun, educational, and sometimes weird content. Enjoy!
To highlight the Davis community, we used Dropley as a sort of “Field Correspondent” to shoutout local events, parks, and various activities.
We love him, but Dropley needs a break sometimes.
Replacing national landmarks, pasting over textbooks, and creating our own New Yorker-inspired cartoons are a few ways H2O sunk into any crevice it could find.
What’s your Peetone?
We placed these flyers in bar bathrooms around the perimeter of the UC Davis campus. Just for a bit of light reading.
April Fools
Leaning into H2O-to-Go’s owner’s background in film production, we combined his two passions - water, and going too far with the bit.
Thus, the Water Entertainment Consultancy Agency for the U.S. and Surrounding Territories (WECAFTUSAST) was born.
